How to Add a Size Chart to Shopify Product Pages

Introduction
Why Add a Size Chart to Shopify?
Method 1: Adding a Size Chart with Code
Method 2: Using Shopify Apps
Method 3: Adding Image-Based Size Charts
Conclusion
FAQs

Introduction

Running an online store comes with its own set of challenges, and one of the most significant is managing product returns due to sizing issues. Statistics show that almost 40% of online product returns are related to incorrect sizing, which directly impacts customer satisfaction and sales performance. Integrating a size chart into your Shopify store can be an effective way to address this issue, ultimately improving customer experience and reducing return rates. In this comprehensive guide, we'll explore various methods of adding a size chart to your Shopify store, ensuring it caters to different customer needs and device compatibilities.

By the end of this article, you’ll have a thorough understanding of how to incorporate a size chart in various ways, ensuring your customers make informed purchases and are less likely to return items due to sizing issues. Let’s dive into this multi-faceted approach, examining both code-based techniques and the use of third-party apps.

Why Add a Size Chart to Shopify?

Before delving into the how, it’s critical to understand the why. A well-implemented size chart offers multiple benefits:

Reduces Return Rates: By providing clear sizing information, customers are less likely to purchase incorrect sizes, reducing the overall return rate.
Enhances Customer Trust: Transparent sizing information builds customer trust, as shoppers feel more confident about their purchases.
Improves SEO: Size charts can enhance your site’s SEO, especially if they contain relevant keywords.
Better User Experience: Simplifies the buying process, leading to higher customer satisfaction and potentially increased conversions.

Having established the benefits, let’s explore the different methods of adding a size chart to your Shopify product pages.

Method 1: Adding a Size Chart with Code

This method is ideal for those comfortable with making changes to the theme’s code. It offers a high degree of customization, allowing you to tailor the size chart to your specific needs.

Step 1: Create a Size Chart Page

Log in to your Shopify admin panel.
Navigate to Online Store > Pages.
Click Add Page and title it "Size Chart".
Add your detailed size chart information in either tabular form or as an image.
Click Save.

Step 2: Navigate to the Code Editor

Go to Online Store > Themes.
Find the theme you are using and click on Actions > Edit Code.

Step 3: Create a Size Chart Snippet

In the Code Editor, navigate to the Snippets directory.
Click Add a new snippet and name it size-chart.

Add the following code to the snippet:

<div class="size-chart-modal">
    <div class="size-chart-content">
        <span class="close-button">&times;</span>
        <div>{{ page.content }}</div>
    </div>
</div>

<style>
.size-chart-modal {
    display: none; /* Hidden by default */
    position: fixed; /* Stay in place */
    z-index: 1; /* Sit on top */
    padding-top: 100px; /* Location of the box */
    left: 0;
    top: 0;
    width: 100%; /* Full width */
    height: 100%; /* Full height */
    overflow: auto; /* Enable scroll if needed */
    background-color: rgb(0,0,0); /* Fallback color */
    background-color: rgba(0,0,0,0.4); /* Black w/ opacity */
}
.size-chart-content {
    background-color: #fefefe;
    margin: auto;
    padding: 20px;
    border: 1px solid #888;
    width: 80%;
}
.close-button {
    color: #aaa;
    float: right;
    font-size: 28px;
    font-weight: bold;
}
.close-button:hover,
.close-button:focus {
    color: black;
    text-decoration: none;
    cursor: pointer;
}
</style>

<script>
var modal = document.querySelector('.size-chart-modal');
var btn = document.querySelector('.size-chart-btn');
var span = document.querySelector('.close-button');

btn.onclick = function() {
    modal.style.display = "block";
}

span.onclick = function() {
    modal.style.display = "none";
}

window.onclick = function(event) {
    if (event.target == modal) {
        modal.style.display = "none";
    }
}
</script>

Step 4: Add to Theme File

Navigate to your theme.liquid file in the Layouts directory.

Locate the end of the body tag </body> and include the following code:

{% if template == 'product' %}
    {% include 'size-chart' %}
{% endif %}

Step 5: Add the Trigger Button

Open your product-template.liquid file in the Sections directory.
Find the appropriate location where you want the size chart button to appear, usually near the "Add to Cart" button.

Add the following code:

<button class="size-chart-btn">Size Chart</button>

By following these steps, you will have a fully functioning size chart that opens in a modal on your product pages.

Method 2: Using Shopify Apps

For those who prefer a code-free solution, there are several apps available on the Shopify App Store that simplify the process:

Kiwi Sizing

Install the Kiwi Sizing app from the Shopify App Store.
Open the app from your admin panel and follow the setup prompts to create a size chart.
Customize the size chart using the app’s features, including fit recommenders based on machine learning.
Integrate the size chart with your product pages through the app interface.

BF Size Charts & Size Guides

Install the BF Size Charts & Size Guides app.
Create and customize your size charts using the app’s user-friendly interface.
Easily integrate the charts into specific product pages with just a few clicks.

Both apps offer various customization options and automatically handle the complex coding, making it easier to manage your size charts.

Method 3: Adding Image-Based Size Charts

This method is particularly useful for visually-driven size charts and is simple to implement.

Use a graphic design tool like Adobe Photoshop or Canva to create an image-based size chart.
Save the image in a widely supported format like JPEG or PNG.
Upload the image to Shopify.
Add the image to your product pages by including it in the gallery or description.

Step-by-Step

Navigate to Products in your Shopify admin.
Open the product for which you want to add the size chart.
Scroll to the Images section and upload your size chart image.
Alternatively, you can add the size chart image to the product description by clicking the Insert image button in the text editor.

Conclusion

Adding a size chart to your Shopify store not only improves the customer experience but also reduces return rates due to sizing issues. Whether you choose to incorporate a size chart through code, apps, or images, the key is to ensure the chart is clear, accessible, and useful for your customers. By following the methods outlined in this guide, you can enhance your Shopify store's functionality and customer satisfaction.

FAQs

How do I ensure my size chart is mobile-friendly?

To ensure your size chart is mobile-friendly, always test it on various devices. If you’re coding manually, incorporate responsive design practices in your CSS, such as media queries.

Can I add multiple size charts for different product types?

Yes, you can create different size chart snippets or pages for various product categories and include them conditionally in your theme's product templates based on product tags or types.

What’s the easiest method for beginners to add a size chart?

For beginners, using a Shopify app like Kiwi Sizing or BF Size Charts & Size Guides is the easiest method, as these apps simplify the process and handle the technical details for you.

How often should I update my size charts?

Update your size charts whenever you introduce new products or receive feedback from customers indicating that sizes are changing. Regular reviews can help ensure the information remains accurate.

Adding a size chart to your Shopify store is a significant step towards improving the customer shopping experience and reducing unnecessary returns. Follow these steps and choose the method that best suits your needs and technical comfort level. Happy selling!