Table of Contents
- Introduction
- Why CBD Merchants Face Payment Processing Challenges
- Third-Party Payment Processors: A Necessity for CBD Sales on Shopify
- Setting Up a CBD Payment Processor on Shopify
- Overcoming Common Challenges
- Advantages of Using Specialized CBD Payment Processors
- Conclusion
- FAQ
Introduction
Setting up an online store for CBD products can be an exciting venture, but it’s fraught with unique challenges not encountered in other industries. CBD merchants often face difficulties in finding reliable payment processors due to the high-risk nature of their products. Despite the increasing popularity and legalization of hemp-derived CBD, financial institutions remain cautious about supporting transactions involving these goods. If you’re looking to set up a CBD store on Shopify, understanding how to navigate these challenges is crucial. This blog post explores various payment processors compatible with Shopify that support CBD sales and offers tips on making the most of this booming market.
Why CBD Merchants Face Payment Processing Challenges
CBD, short for cannabidiol, is a non-psychoactive compound found in cannabis plants. Despite its legality in many areas, including throughout the United States since the 2018 Farm Bill, CBD remains in a regulatory gray area that makes many banks and payment processors wary. The risk factors include stringent regulations, potential legal liabilities, and the stigma still attached to cannabis products. As a result, payment processors classify CBD businesses as high-risk, often denying service outright or charging high fees to manage perceived risks.
Third-Party Payment Processors: A Necessity for CBD Sales on Shopify
The Shopify Payments Limitation
Shopify Payments does not currently support the sale of CBD products. This limitation makes it necessary for merchants to seek third-party payment processors to handle transactions. While inconvenient, this necessity opens opportunities to select a processor that offers tailored services and features specific to CBD businesses.
Top Third-Party Payment Processors
Several third-party payment processors have stepped up to provide services for CBD merchants on Shopify. Here are some of the most reputable options:
1. DigiPay
DigiPay specializes in high-risk industries, including CBD. Their services include a robust vetting process to ensure compliance, risk management, and regulatory oversight. DigiPay supports various CBD products, from topicals and edibles to vape oils and supplements.
2. Square
While Square has been cautious in the past about CBD sales, they now offer services to hemp-derived CBD merchants in the United States. Square provides a seamless integration with Shopify, offering risk management features and competitive fees.
3. Emerchant Broker (EMB)
EMB is a well-known player in high-risk merchant services, offering tailored solutions for CBD businesses. They provide quick approvals and robust support for integrating with Shopify.
4. PayKings
PayKings offers comprehensive payment solutions for CBD merchants. Known for their expertise in high-risk industries, they provide a full suite of features, including fraud prevention, chargeback management, and industry-specific customer service.
Setting Up a CBD Payment Processor on Shopify
Once you’ve chosen a third-party payment processor, the next step is integrating it with your Shopify store. Here’s a straightforward guide to getting started:
1. Application Process
Most payment processors require an application detailing your business model, transaction history, product types, and compliance with legal and regulatory standards. Be honest and thorough to speed up approval.
2. Integration with Shopify
After approval, follow the payment processor’s guidelines to integrate with Shopify. This will generally involve setting up API keys, configuring payment gateways, and testing the checkout process to ensure seamless transactions.
3. Compliance and Documentation
Ensure all necessary documentation is in place, including business licenses, certificates of analysis for your products, and compliance with FDA guidelines for ingestibles. These documents will often be required during the application and regular reviews.
4. Customer Transparency
Clearly state your payment terms and conditions, return policy, and any disclaimers on your website. Transparency helps build trust with customers and reduces the risk of disputes and chargebacks.
Overcoming Common Challenges
High Fees and Transaction Limits
Due to the high-risk nature, CBD merchants often face higher fees and lower transaction limits. To mitigate these costs:
- Negotiate: Some processors are willing to negotiate fees based on your transaction volume and business stability.
- Monitor Finances: Keep a close eye on your financials and be aggressive in managing cash flow.
- Alternative Payment Methods: Consider accepting alternative payment methods like cryptocurrency or e-checks to reduce dependency on credit card processors.
Regulatory Changes
The CBD industry is continually evolving, with changes in regulations that can impact your business operations. To stay compliant:
- Regularly Update Compliance Information: Keep up with local, state, and federal laws regarding CBD sales.
- Legal Consultation: Consult with legal experts specializing in cannabis law to navigate complex regulations effectively.
- Product Testing: Regularly test your products to ensure they meet safety and quality standards, and keep these records accessible.
Advantages of Using Specialized CBD Payment Processors
While there are challenges, specialized CBD payment processors offer advantages that can help your business thrive:
Tailored Risk Management
These processors understand the unique challenges of the CBD industry and offer tailored risk management solutions, including fraud prevention tools and chargeback mitigation strategies.
Better Understanding of Regulations
Processors specializing in CBD are often more knowledgeable about the regulatory landscape and can provide valuable guidance to ensure your business remains compliant.
Enhanced Customer Insights
Many specialized payment processors offer advanced analytics tools that provide insights into customer behavior, helping you optimize your sales strategies.
Conclusion
Navigating the world of CBD payment processing on Shopify can be challenging, but with the right third-party payment processor, it’s entirely manageable. By understanding the limitations of Shopify Payments and leveraging specialized payment processors like DigiPay, Square, EMB, and PayKings, you can ensure your CBD store operates smoothly and compliantly. Stay informed, remain transparent with your customers, and regularly consult with legal experts to keep ahead of regulatory changes.
FAQ
Can I Sell CBD Products on Shopify?
Yes, you can sell CBD products on Shopify, but you cannot use Shopify Payments. You need to use a third-party payment processor compatible with CBD transactions.
What Are the Best Payment Processors for CBD on Shopify?
Some reputable payment processors for CBD businesses on Shopify include DigiPay, Square, Emerchant Broker (EMB), and PayKings.
What Do I Need to Apply for a CBD Payment Processor?
You'll typically need to provide business information, product details, compliance certificates, and any other legal documentation required by the processor.
How Can I Ensure Compliance with CBD Regulations?
Regularly update your knowledge of local, state, and federal regulations, consult with cannabis law experts, and ensure all your products are tested and compliant with safety standards.
What Should I Do If My Shopify Payment Processor Freezes My Account?
Find an alternative payment processor specializing in high-risk industries like CBD. Companies like Corepay can help get you back up and running quickly while offering compliance and fraud prevention tools.
By staying informed and proactive, you can navigate the complex landscape of CBD payment processing and build a successful eCommerce store on Shopify.
